The Design Process
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With 25 years of experience, I design publications and graphics — including annual reports, magazines, newsletters, calendars, brochures, and posters.

My design decisions — page size, grids, layout, fonts, contrast, clarity, balance, color, white space, photos, graphics ... are carefully considered as I work to guide the reader’s eye in order to enhance comprehension.

Design Software: InDesign, Photoshop, Illustrator, Dreamweaver.

Design fees: Design estimates vary depending on the length of project, complexity, and schedule.

Printing fees: I gather printing estimates and monitor production. (Clients contract directly with printers for payment.)

Text: My clients typically provide their own text. I also hire proofreaders to complete the process. Responsibility for final accuracy remains with the client.

Photography: My clients provide their own photography. I review images for content and technical considerations.

Illustration: If original illustration is requested, this will be estimated and scheduled separately of design.

Contact Patricia Czepiel Hayes

Design Portfolio